InCenter Logo

Andrews University
This project is from the personal design portfolio of Limited Gravity founder Jesse Buller.
InCenter Logo - Andrews University - Logo
Innovation + Center = InCenter.

This logo was inspired by the mathematical term “Incenter” which is defined as “the center of the incircle of a triangle or other figure”. The observation that information-gathering is part of the process of innovation, served as a good opportunity to embed a magnifying glass as part the logo.
InCenter Logo - Andrews University - Signage
InCenter Logo - Andrews University - Branding